White Paper & Business Model — 2026

The People's
GrowHouse

How a modular, off-grid growing unit turns Feed Hunger Now's proven recirculating-water growing and teaching model into a fundable, deployable business — for any shelter, school, or community, in any climate.

Prepared For
Donors, Institutional Partners & Grant Reviewers
Community Food Security & Controlled-Environment Agriculture
Sector: Food Security / Controlled-Environment Agriculture
Model: Modular GrowHouse — 3-Phase Growth Architecture
Focus: Growing Systems, Financial Model & Community Impact
Prepared by: Feed Hunger Now, Inc.

The Model at a Glance

Growth Model
3-Phase Modular Rollout
Pilot → Expansion → Full-Scale Community Hub
Proven Track Record
17,500+ Meals Supported
180+ tours & 1,850+ volunteer hours, 2025
Full-Scale Yield
42,200 lbs / Year
Projected at Phase 3, 3,200 sq ft
Full-Scale Breakeven
~3.2 Years
218% 5-year ROI on produce value
Document Type
Master White Paper & Business Model
Classification
Public — Donor & Grant Distribution
Issued By
Feed Hunger Now, Inc. — Pardeep Vedi, Founder
Executive Summary

The People's GrowHouse is a modular, controlled-environment agriculture (CEA) facility developed by Feed Hunger Now, Inc. — a 501(c)(3) sustainable agriculture education hub based in Sanford, Florida. It packages the recirculating-water growing methods Feed Hunger Now already teaches daily at the People's Gardens into a self-contained, deployable unit roughly the footprint of a tiny home: approximately 450 square feet, built on steel columns, engineered toward hurricane-level wind resistance, and paired with a wraparound porch that functions as an outdoor classroom, wash-and-prep station, and occasional community market.

This white paper presents the GrowHouse as both a physical product and a business model: the design, the bill of materials and capital requirements, the operating cost structure, the yield and return-on-investment model across three growth phases, the partnership and funding ecosystem behind it, and the phased roadmap that carries it from single-unit pilot to replicable community and institutional infrastructure.

The model is grounded in operating history, not projection alone. Feed Hunger Now's existing People's Gardens program produced 180+ educational tours, 1,850+ volunteer hours, and support for 17,500+ meals in 2025. The GrowHouse is the next step: taking a proven growing and teaching model and making it portable, resilient, and repeatable for any community, campus, or climate.

The Feed Hunger Now Standard
Education Is the Mission. The Harvest Is the Result.
Lead With Teaching — Food Security Follows.
Core Financial Principle

Phase 1 is deliberately structured as a donor-funded, mission-subsidy model — the operational shortfall is offset by grant funding and volunteer labor. Phase 3 reaches operational self-sufficiency, an honest and important milestone for long-term sustainability and government partnership credibility.

01

Organizational Background

Feed Hunger Now, Inc. and the People's Gardens — the operating history behind the GrowHouse

Feed Hunger Now, Inc. is a 501(c)(3) nonprofit whose mission is "Creating Sustainable, Affordable, Locally Sourced Food." The organization is first and foremost a sustainable agriculture education hub: its primary purpose is to share knowledge of recirculating-water food growing methods, with the nutrient-dense produce grown in its gardens made available to individuals facing food insecurity as the natural result of that education.

Feed Hunger Now operates the People's Gardens at the Rescue Outreach Mission (ROM), a 115-bed homeless shelter in Sanford, Florida, using hydroponic, aeroponic, and aquaponic recirculating-water systems to grow fresh leafy greens, herbs, vegetables, and fruits year-round across two adjoining sites. Produce is shared across the shelter kitchen, the Coalition for the Homeless of Central Florida's downtown Orlando meal program, and other area partners and volunteers.

2025 Program Impact — People's Gardens
Verified operating results that anchor the GrowHouse business case in real program history, not projection
Governance & Organizational Facts
AttributeDetail
Legal Name / EINFeed Hunger Now, Inc. — EIN 45-5635654 — 501(c)(3) public charity
Founder & Executive DirectorPardeep Vedi, designer of Feed Hunger Now's recirculating-water growing systems
Garden Site1606 W 13th Place, Sanford, FL 32771 ("Base Camp")
Candid RatingPlatinum Transparency (2025)
Governance8-member board spanning medicine, agribusiness, finance, project management, and community service
02

The Problem

The gap between food need and local food infrastructure

Individuals experiencing homelessness and food insecurity face some of the most acute barriers to fresh, nutritious food of any population. Conventional emergency food distribution is built around procurement and transport, not production — moving food from where it is grown to where it is needed, often with meaningful delay between harvest and plate.

Community-scale controlled-environment agriculture has matured to the point where a small, well-engineered facility can produce meaningful volumes of fresh produce on a compact footprint, in any climate, with modest water and energy inputs relative to conventional field agriculture. What has been missing is not the growing technology — it is a packaged, replicable, costed, and teachable unit that a shelter, school, campus, or community organization can actually deploy.

The Gap This Closes

The People's GrowHouse bundles the building, the growing system, the curriculum, and the financial model together, so the barrier to a community producing its own fresh food is no longer technical expertise or bespoke design — it is simply the decision to build one.

03

The People's GrowHouse Concept

A modular CEA facility, engineered for resilience — click each system to expand

The People's GrowHouse is a small, modular controlled-environment agriculture facility — about the footprint of a tiny home — designed to bring sustainable food production and hands-on growing education to any community, in any climate. It is being designed and priced for affordability, so the communities that need it most can put one to work.

1

Structure & Resilience

Approx. 450 sq ft modular structure on steel columns, engineered toward hurricane resistance (~180 mph wind design target). Double-glazed, shatterproof-strength glazing on all sides. Extendable wraparound porch for outdoor growing beds, open-air classes, dry storage, and occasional farmers market days.Exterior view and modular design — steel column base, modular panel system.
Exterior view and modular design — steel column base, modular panel system.
2

Food Safety & Clean Workflow

An enclosed entry vestibule separates the porch from the growing space, with a cupboard supplying overcoats and indoor footwear to keep the interior CEA clean. A food-approved sink, wash, and prep area sits on the porch alongside a compact restroom, refrigerator/cooler, and interior cupboards for nutrients and supplies.Interior overview — entry vestibule, wash/prep, and resource-aware bathroom options.
Interior overview — entry vestibule, wash/prep, and resource-aware bathroom options.
3

Power & Water

Off-grid capable: solar and wind generation with battery storage. Rainwater harvesting with on-site storage. Reverse osmosis filtration, plus water chilling and heating for optimal root-zone temperatures — a design requirement driven directly by the unit's cost-per-pound economics.Power design — solar array, wind turbine, and rainwater harvesting.
Power design — solar array, wind turbine, and rainwater harvesting.
4

Climate & Smart Controls

Dual mini-split A/C and heat; automatic air vents hold the interior below 80°F. Computer-controlled environment system with built-in fertilizer and water testing and dosing, relayed to mobile devices. LED grow lighting, oscillating fans, and security/monitoring cameras.Integrated climate and resource control — airflow, CO2, and water-based systems.
Integrated climate and resource control — airflow, CO2, and water-based systems.
5

Growing Systems

Recirculating water methods — hydroponic, aeroponic, and aquaponic — the methods Feed Hunger Now teaches every day. Vertical aeroponic towers, NFT channels, and DWC racks for leafy greens and herbs, plus a tray-based propagation and nursery zone for seed starting and succession planting.Interior grow room — modular multi-tier hydroponic cultivation.
Interior grow room — modular multi-tier hydroponic cultivation.
6

How Communities Can Use It

Year-round indoor growing of fresh produce; hands-on classes, youth programs, and community workshops on the porch and inside; a local, resilient food source for neighborhoods, shelters, schools, and disaster-prone regions; occasional farmers market days that connect growers and neighbors.Global application — urban, rural, disaster relief, and training center deployment.
Global application — urban, rural, disaster relief, and training center deployment.
Concept Design Gallery
04

Business Model: Three-Phase Growth Architecture

Capital, cost, and yield scale together across Pilot, Expansion, and Full-Scale phases

The GrowHouse business model is structured in three phases so that capital commitment, operating exposure, and community impact all scale together. Each phase is fundable on its own terms: Phase 1 as a donor- and grant-backed pilot, Phase 2 as a grant- and public-partnership-backed expansion, and Phase 3 as an operationally self-sufficient community production hub.

Phased Capital, Operating Cost & Produce Value
Cumulative capital investment, annual operating cost, and annual produce value by phase
MetricPhase 1 — PilotPhase 2 — ExpansionPhase 3 — Full Scale
Footprint400 sq ft1,200 sq ft3,200 sq ft
Capital Investment (cumulative)$35,854$86,000$148,500
Annual Operating Cost$29,239$62,100$87,400
Annual Yield3,865 lbs11,595 lbs42,200 lbs
Annual Produce Value$13,945$41,800$94,500
Net Annual (Value − OPEX)−$15,294−$20,300+$7,100
Break-Even (Payback)N/A (mission subsidy)~4.2 yrs~3.2 yrs

Phase 1 is intentionally a donor-funded, mission-subsidy model consistent with Feed Hunger Now's identity as an education-first nonprofit. Phase 3 is where the model reaches operational self-sufficiency.

05

Bill of Materials & Capital Requirements

Phase 1 pilot module — 8 NFT/DWC racks plus 20 aeroponic towers

Pricing reflects 2025–2026 U.S. commercial supplier quotes across structural, hydroponic, aeroponic, and lighting categories.

CategorySubtotalNotes
Structural$3,425Racks, canopy, shade cloth, polycarbonate panels
Hydroponics$2,855NFT/DWC kits, pumps, media, net pots, rockwool
Aeroponics$13,43520 commercial towers, reservoir, mist pumps, controllers
Lighting$7,500Full-spectrum LED bars & rings, timers, electrical

These subtotals, together with HVAC, monitoring, and installation costs, roll up to the Phase 1 total capital requirement of $35,854.

06

Operational Cost Model

Annual operating expense, Phase 1 — calibrated to Sanford, FL conditions
Annual Operating Expense Breakdown — Phase 1 ($29,239 Total)
Electricity, water & nutrients, and labor/other operations as a share of total annual OPEX

Total electricity draw across LED lighting, misting and circulation pumps, HVAC, dehumidification, fans, and monitoring equipment totals approximately 184.6 kWh/day, for an annual electricity cost of approximately $10,332. A Phase 3 solar PV installation is projected to reduce this by 60–80%.

CategoryAnnual CostNotes
Electricity$10,332LED lighting, HVAC, pumps, monitoring
Water & Nutrients$5,947Municipal water, nutrient concentrate, pH/Cal-Mag, seeds
Farm Coordinator (part-time)$9,36010 hrs/week, seed-to-harvest & distribution oversight
Insurance, Maintenance & Other$3,600Liability/property insurance, parts, packaging, PPE
07

Yield Analysis & Return on Investment

Conservative yield benchmarks, cost-per-serving economics, and 5-year value trajectory

Yield benchmarks are derived from peer-reviewed research on hydroponic lettuce production and commercial aeroponic tower operator data. Conservative estimates are used throughout to preserve credibility with grant reviewers and institutional partners.

Annual Fresh Produce Yield by Phase
3,865 lbs (Phase 1) scaling to 42,200 lbs (Phase 3) — roughly 323 lbs/month at Phase 1, enough to supplement ~65 food-insecure households
Cost per Serving Produced — GrowHouse vs. Conventional Distribution
The cost-per-pound metric improves sharply at scale, approaching parity with commercial produce distribution by Phase 3
Illustrative 5-Year Cumulative Net Value Trajectory
Straight-line interpolation between reported milestones for each phase — Phase 1 is a mission-subsidy investment by design
Why This Matters for Health Outcomes

The nutrition-quality advantage — zero-day harvest freshness versus food-bank distribution lag — is a meaningful differentiator in grant applications focused on health outcomes, not just cost.

08

Partnership & Funding Ecosystem

Relationships described at the level of formality that actually exists — a standard Feed Hunger Now applies across all materials

Feed Hunger Now's partnership network spans formal program partners, informal working relationships, and an active, diversified grant pipeline. The intent is to reduce reliance on any single funder while building a sustainable, replicable funding base for the GrowHouse.

Partner & Stakeholder Value Map
Relative value the GrowHouse model delivers to each stakeholder group (illustrative score, 1–10)
RelationshipPartnerStatus
Formal PartnerRescue Outreach MissionPrimary garden host site & shelter beneficiary
Formal PartnerCoalition for the Homeless of Central FloridaMonthly meal program, 350+ recipients
Formal PartnerUF IFAS Extension / Master Gardener ProgramApproved volunteer training venue
Formal PartnerSeminole State College HIPs ProgramStudent education & curriculum development
InformalPicnic Project of Sanford / Love Missions / Recovery HouseSurplus produce, training, occasional donations
Grant Pipeline Priority Matrix
Funding Opportunities — Effort to Secure vs. Potential Impact
Bubble size reflects the size of the funding ask; all listed opportunities are in progress or planned, not yet awarded

Corporate support secured to date: Duke Energy Foundation ($10,000), Orlando Health ($5,000), Big Nova ($5,000), Rotary Club of Lake Mary ($3,000), Seacoast Bank ($1,000) — $21,000+ total.

09

Implementation Roadmap

Three sequential phases — click each to expand

The GrowHouse rollout follows a disciplined, sequenced roadmap from donor engagement through first harvest, designed to de-risk capital deployment and build a documented case for subsequent phases and funders.

1

Donor Kickoff & Grant Submission

Months 1–3
Show details ▼

Present this white paper to individual major donors and local businesses targeting the Phase 1 capital requirement. In parallel, prepare and submit the USDA NIFA Community Food Projects (CFPCGP) application, and present to city/county leadership for facilitated space, utility relief, and letters of support.

2

Procurement & Phase 1 Build-Out

Months 3–6
Show details ▼

Issue RFQs to commercial suppliers and negotiate bulk pricing on racks and towers. Run volunteer build days for rack assembly, bring in a licensed contractor for HVAC and electrical, and train staff on NFT/aeroponic operations and food safety protocol.

3

First Harvest & Phase 2 Fundraising

Month 6+
Show details ▼

Hold a public first-harvest event with local media, elected officials, and donors. Document results for USDA grant reporting and use the operating evidence to support the Phase 2 expansion case with county and state funders.

10

Deployment Stages

From concept to global network — click a stage to explore

The GrowHouse's modular structure, off-grid capability, and hurricane-resistant engineering make the unit relevant well beyond its original Central Florida context, including disaster-prone regions and communities with limited or unreliable grid infrastructure.

S1
Concept
S2
Pilot
S3
Expansion
S4
Community Hub
S5
Institutional & Global Network
Select a stage above to explore what it means in practice
Each stage represents a distinct capability state — from initial design to a replicable global network.
Current vs. Full-Scale Target Capacity
Illustrative current-state capacity versus the target state enabled by the full 3-phase GrowHouse rollout
11

Risks & Mitigation

Three primary risk categories in the GrowHouse business model

An honest accounting of risk is part of what makes this model fundable — grant reviewers and institutional partners respond to a plan that names its own exposure and shows the mitigation already built into the design.

⚠️

Mission-Subsidy Dependency

Phase 1 operates at a designed annual shortfall of roughly $15,294 — donor and grant funding must cover the gap between produce value and operating cost.
A diversified, multi-year grant pipeline and growing corporate support base reduce reliance on any single funder.

Utility & Input Cost Exposure

Electricity and nutrients together represent more than half of Phase 1's annual operating cost, exposing the model to utility rate volatility.
Phase 3 solar PV (15 kW) is projected to cut electricity OPEX by 60–80%; rainwater harvesting offsets makeup water needs.
🏠

Partner & Site Concentration

Much of Feed Hunger Now's current impact is tied to a single host site at the Rescue Outreach Mission.
The modular, replicable GrowHouse design — plus new partner training and institutional deployment models — spreads impact across multiple independent sites.
12

The EVRESA AI Green Standard™

A governance vision for Seed-to-Sale accountability as the GrowHouse network scales

Controlled-environment agriculture is moving toward more structured accountability: lot management, traceability, worker hygiene, equipment design, and systems-based risk management are now baseline expectations, not optional extras. Most traceability systems answer where a product moved. They rarely answer how it came into existence — under what conditions, with what interventions, under whose authority, and with what evidence.

As the GrowHouse network scales past Phase 3 into a multi-site, multi-operator model, that gap becomes the operating risk: more locations, more volunteers, more automation, and more distance between the person who grew the food and the person who eats it. The EVRESA AI Green Standard™ is the governance specification Feed Hunger Now intends to apply at that scale — a framework, developed with EVRESA LLC, that treats every seed, every operator action, and every AI-assisted decision as an evidence-bearing event rather than an assumption.

Scope Note

This is a governance framework for the scaled, multi-site GrowHouse network described in Section 10 — it extends beyond the funded Phase 1 pilot in Sections 4–10, which runs on direct staff and volunteer oversight. It is presented here as the standard the network is designed to grow into, not a claim about what the Phase 1 pilot has built today.

Two Layers, One System
GrowHouse + EVRESA — Production and Governance as One System
The GrowHouse is the physical production environment. EVRESA is the governance layer that gives every crop a persistent, auditable record.
Seed Registration Digital identity assigned Cultivation Events Environment, water, sanitation, personnel AI Recommendation Irrigation, climate, workflow triggers Human Approval or override, logged Harvest & Packaging Quality & lot records Distribution & Consumer Verified history EVRESA AI GREEN STANDARD™ — TAMPER-EVIDENT CHAIN OF CUSTODY Every stage above writes evidence to this record — identity, timestamp, actor, and outcome
Six Operational Pillars

The EVRESA AI Green Standard™ is organized around six pillars — click each to expand.

A

Digital Identity

Every seed, lot, growing zone, operator, and major piece of equipment is assigned a traceable identity used consistently across the system, from registration through final sale.
B

Controlled-Environment Integrity

Environmental conditions, water and nutrient inputs, sanitation controls, and production states are monitored and preserved as evidence-bearing events, not just operational telemetry.
C

Human Access Governance

Facility access, role-based permissions, and task-level accountability become part of the crop's history — who was present, what they touched, and when.
D

AI Oversight

AI-generated recommendations and automated actions — irrigation, climate, workflow sequencing — are recorded alongside the human approval or override that followed, so authority is always attributable to a person, not a system default.
E

Audit Readiness

The system continuously prepares evidence for food safety reviews, internal audits, recall response, and compliance reporting — so a records request is answered from the log, not reconstructed under pressure.
F

Consumer Trust

The final product can carry a verified history — supporting transparency, quality storytelling, and a differentiated position with institutional buyers and donors alike.
Standard Traceability vs. the EVRESA AI Green Standard™
Illustrative comparison of evidence depth across six accountability dimensions
Why This Matters for Every Stakeholder
StakeholderWhat the Governance Layer Delivers
GrowersOperational visibility and defensible records instead of reconstructed paperwork
RegulatorsA facility model that is audit-ready by design, not assembled after the fact
Distributors & RetailersLot-level lineage and event integrity that support faster verification and recall response
ConsumersTransparent, verifiable proof of origin, handling, and production conditions
Donors & InvestorsA governance infrastructure story layered on top of the physical GrowHouse asset — not commodity cultivation alone
Demonstration Roadmap

A phased path from the funded Phase 1 pilot to a formally published governance standard — click each step to expand.

1

Identity Foundations

Concurrent with Phase 1
Show details ▼

Establish seed, lot, zone, and operator identity models within the existing Phase 1 pilot, without adding operating cost or complexity to the funded build.

2

Governance Infrastructure Layer

Phase 2 window
Show details ▼

Implement access control, cultivation-event logging, and environmental monitoring as evidence-bearing records across the Phase 2 expansion.

3

AI Event Logging & Approval Workflows

Phase 2–3
Show details ▼

Add logging for automated recommendations and the human approvals or overrides that follow, as the Phase 3 hub introduces more automation.

4

Audit & Recall Dashboards

Phase 3
Show details ▼

Launch reporting modules for audit readiness, recall mapping, and operational oversight at the full-scale community hub.

5

Pilot Downstream Traceability

Stage 5
Show details ▼

Test consumer- and partner-facing traceability experiences with an early institutional deployment, such as the Seminole State College model.

6

Publish the Standard

Global network
Show details ▼

Formalize the EVRESA AI Green Standard™ as a governance and certification model for future GrowHouse deployments, licensed or adopted by other operators.

Closing Thought

The GrowHouse produces food. EVRESA is designed to prove it. As the network scales beyond one shelter garden into a multi-site model, that governance layer is what keeps trust — from donors, regulators, and the people eating the food — scaling at the same rate as production.

13

Next Steps

Five immediate actions to move Phase 1 from concept to ground-breaking
1
Finalize the Phase 1 site and confirm steel-column engineering specifications against the ~180 mph wind design target.
2
Close the remaining funding gap on the Phase 1 $35,854 capital requirement through the active grant and donor pipeline in Section 08.
3
Issue RFQs to commercial rack and tower suppliers and lock bulk pricing ahead of the Month 3–4 procurement window.
4
Schedule Phase 1 volunteer build days and staff training on NFT/aeroponic operations and food-safety protocol.
5
Host a public first-harvest event at Month 6 to document impact for USDA CFPCGP reporting and Phase 2 fundraising.
14

Conclusion

The single most important framing for funders and partners
The Core Message
"The People's GrowHouse doesn't ask a community to believe fresh food is possible — it gives them the building, the system, and the numbers to grow it themselves."

The GrowHouse takes a growing and teaching model Feed Hunger Now already practices daily — and has already proven at the People's Gardens — and packages it into a modular, resilient, and replicable unit. It is grant-ready: it has a clear need, a phased implementation plan, a diversified funding strategy, an honest accounting of its costs and subsidy requirements, and measurable outcomes aligned with food security, education, and community resilience.

Feed Hunger Now welcomes conversations with donors, foundations, government agencies, school districts, and community organizations who share the goal of making sustainable, affordable, locally grown food possible anywhere.

About Feed Hunger Now, Inc.

Feed Hunger Now, Inc. is a 501(c)(3) nonprofit organization dedicated to addressing food insecurity by creating sustainable local food solutions and empowering communities with access to fresh, nutritious produce. Its vision is a world without hunger. The organization holds a Platinum Transparency rating from Candid (2025) and is governed by a board spanning medicine, agribusiness, finance, project management, and community service.

"Creating Sustainable, Affordable, Locally Sourced Food."

Pardeep Vedi
Founder & Executive Director — feed@feedhungernow.org
Feed Hunger Now, Inc.
(407) 287-0939 — feedhungernow.org